Why RoughMagick?
Toward the end of Shakespeare’s The Tempest Prospero talks about giving up “this rough magic” – and gave freedom to Ariel, the fairy who helped him get revenge on his enemies. There are a lot of tricks used by supposed SEO and Internet marketing experts, but often those tricks can cause more harm than good. The...
Writing
A background in writing is probably one of the most important qualifications for an Internet strategist. Some might say they can just hire writers, and I do, but my ability to write well quickly has made me more nimble and effective. I earned my MFA in Dramatic Writing from NYU’s Tisch School of the Arts. I worked for a few years...
Current Projects
I’ve been developing Everything Addiction to be a comprehensive site for anyone researching addiction and related issues. I’ve been working on the Internet side of the behavioral health field for 10 years and I find there still isn’t really a go-to place to learn all the aspects of addiction, such as media portrayals, public...
About
For more than a decade I have been building websites and focusing on Internet marketing and search engine optimization. I started out doing my own hobby sites – one of the most popular was started in 1998 on a “tilde” site (my host gave me a free spot). Soon after I bought the domain name and built Parrot Parrot. The site still gets about 50,000 visitors a month and is one of the most comprehensive sites focused on pet birds. I have a background in screenwriting, and I tended toward dark crime drama. I wanted one place to get everything related to crime and the law, so I built Crime Spider over many years. I don’t have much time for the site today, but I do publish a news feed of current crime stories related to drugs, which intersects nicely with my work in the addiction field.
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